ServiceTitan Marketing Pro Optimization
Project Timeline: December 2023 – Present
Powerhouse Consulting Group helped a heating and air conditioning company in the Coachella Valley leverage Marketing Pro to drive a 33% year-over-year total revenue increase through targeted email and automation campaigns.
Client Challenges
This client was not fully utilizing ServiceTitan Marketing Pro’s features, missing opportunities to engage customers and drive revenue growth. A lack of strategic campaigns limited their ability to maximize marketing ROI.
PCG Solutions
Powerhouse collaborated with this contractor to implement newsletter email campaigns, promotional campaigns, and automation campaigns through Marketing Pro. These efforts engaged their customer base effectively, driving significant growth. Between April 2023 and April 2024, attributed revenue increased from $76.68K to $788.57K–resulting in a 33% year-over-year total revenue improvement.
Our Approach
Strategic Campaigns
Powerhouse designed and launched a series of targeted campaigns, including newsletters and promotions, to reach the client’s customer base. These campaigns were tailored to align with their business goals and seasonal needs, ensuring maximum impact.
Data-Driven Growth
By leveraging insights from Marketing Pro, PCG tracked campaign performance and optimized strategies to enhance results. This data-driven approach ensured the client achieved measurable revenue growth and maximized their marketing investment.
Customer Engagement
Through personalized email automation and consistent outreach, PCG helped this contractor build stronger relationships with their customers. These efforts not only increased revenue but also enhanced customer loyalty and brand recognition.
Conclusion
The successful implementation of Marketing Pro has transformed the client’s marketing efforts. With a 33% total revenue increase and a nearly tenfold rise in attributed revenue, the company has seen tangible results from their investment. Our expertise in strategic marketing and data-driven optimization has positioned the client for continued growth and success in their market.